In this lesson, you will prepare your recycled handicraft to meet its audience as a real product. You will explore how thoughtful packaging, clear and honest labels, and well-chosen prices influence customers’ decisions. Small details like tags, color choices, and display arrangement can communicate quality and environmental values. Today, you will practice refining your selling price, designing simple packaging, and planning a short sales pitch or social media caption. By the end, you will see how creativity in marketing turns a simple item into a product people remember and choose.
🎯 Learning Goals
By the end of the lesson, you will be able to:
- Explain the role of packaging, labelling, and presentation in protecting and promoting a recycled handicraft product.
- Refine a selling price based on production cost, markup, and simple market considerations for your chosen product.
- Prepare a basic product card, label, or sales pitch that clearly communicates product features and eco-friendly value.
🧩 Key Ideas & Terms
- Packaging – The materials and design used to wrap, contain, or protect a product before it reaches the buyer.
- Label – Printed or written information attached to a product, including name, price, materials, and maker.
- Brand – A name, logo, or style that identifies the products of a particular maker or group.
- Target market – The specific group of people that a product is designed and priced for.
- Promotion – Activities used to attract attention to a product, such as posters, social media posts, or sales talks.
- Sales pitch – A short, persuasive message used to encourage someone to buy a product.
- Product positioning – The way a product is presented to highlight its unique benefits compared with other products.
- Customer feedback – Comments and reactions from buyers or users that show what they like or want improved.
🔄 Quick Recall / Prior Knowledge
Connect your work from Days 1–3 with the final step of sharing your product with others.
-
From Day 1, recall one quality of a good recycled handicraft that
customers will notice first.
Show Answer
Examples: neat appearance, durable structure, clear function, safe to use, or attractive design. -
From Day 2, what are the two main components that make up your total
production cost?
Show Answer
Total production cost = total material cost + labor cost. -
From Day 3, name one improvement you made during or after producing
your prototype.
Show Answer
Answers will vary: reinforcing corners, trimming edges, adjusting size, changing sequence of steps, or strengthening handles. -
Think of the brand or name you want to use for your product line.
What feeling or message do you want that brand to give?
Show Answer
Sample ideas: eco-friendly, youthful, classy, fun, proudly local, or community-supportive.
📖 Explore the Lesson
Checkpoint 1 – Why Packaging and Labelling Matter
Mini-goal: Understand how packaging and labelling protect your product and communicate its value.
When you bring a recycled handicraft to a school fair or community bazaar, people rarely see the production plan or the hard work behind it. They see first how the product looks and how it is presented. This is where packaging and labelling play a big role. Packaging does more than just wrap an item. It protects the product from dust, moisture, or damage during transport and display. It also makes handling easier; a small box, paper band, or simple bag can help a buyer carry the item home safely.
Labelling, on the other hand, provides important information. A label can show the product name, key materials (for example, “Made from recycled cartons and plastic bottles”), care instructions, and price. It may include your brand name or class name and a short message about the environmental benefit. A clear, honest label builds trust. Buyers appreciate knowing where a product came from, what it is made of, and how it helps reduce waste.
Good packaging and labels use simple but thoughtful design. They are readable from a short distance, use colors that fit the product’s style, and avoid too much text. For eco-friendly crafts, you should also think about using eco-conscious packaging—like recycled paper bands, reusable cloth pouches, or minimalist tags—so that you do not create more trash while trying to reduce trash. Even a handwritten tag on recycled card can look charming if it is neat and consistent.
Real-life tie-in: Think about snacks or drinks you like. Their packaging and labels usually tell you what’s inside, show an attractive image, and use colors that catch attention. Your recycled product can apply the same ideas, adjusted to your budget and materials.
Mini-summary: Packaging and labelling protect your product and give information. Together, they create a strong first impression and help communicate your eco-friendly message.
-
Aside from protection, what is one other purpose of packaging for a
recycled product?
Show Answer
To make the product easier to handle or carry, to make it more attractive, or to organize items in sets. -
Name two pieces of information that should appear on a basic product
label.
Show Answer
Examples: product name, price, materials used, maker or brand name, care instructions. -
Why is it wise to use simple, eco-friendly packaging for recycled
handicrafts?
Show Answer
It matches the message of reducing waste, avoids creating new trash, and can save on packaging cost.
Checkpoint 2 – Designing Practical and Eco-Friendly Packaging
Mini-goal: Explore ways to create packaging that is protective, attractive, and aligned with your eco-goals.
Designing packaging does not always require new, expensive materials. As a young eco-entrepreneur, you can look around for safe and clean recyclables that can serve as packaging: small boxes, paper bags, cloth scraps, or old folders. Cut and fold them neatly to create sleeves, bands, backing cards, or simple boxes. You can also reuse jars, clear plastic, or net bags if they are thoroughly cleaned and appropriate for the product. The key is to ensure that packaging does not overshadow the product itself but supports its function and story.
Practical packaging fits the product’s size and shape. A tiny item placed in a huge box looks wasteful and may even get damaged by moving around. You should allow just enough space so the product is protected and visible. You can use tissue, scrap paper, or cloth as padding when needed. For items that will hang, such as keychains or earrings, a small backing card with a punched hole might be enough. For desk organizers or pots, a simple base sheet and band label could work better than a closed box.
Eco-friendly packaging also considers how buyers will reuse or dispose of it. Could the paper band become a bookmark? Can the small box be reused for storage? Will the cloth pouch serve as a mini bag? Adding a short reminder like “Please reuse or recycle this packaging” reinforces your environmental message. At the same time, remember safety and hygiene; packaging should be clean, free from strong odors, and free of previous labels that might confuse the buyer.
Real-life tie-in: Some brands advertise that their packaging is compostable, reusable, or made from recycled content. Your class can take inspiration by designing packaging that has a second life, even in small ways.
Mini-summary: Practical, eco-friendly packaging uses appropriate sizes and clean recycled materials, protects the product, and encourages reuse or proper disposal.
-
Give one example of a recycled material you can use as packaging for
your product.
Show Answer
Examples: small carton boxes, brown paper bags, folders cut into tags, cloth scraps turned into pouches, clean jars for small items. -
Why should packaging size be close to the size of the product?
Show Answer
To prevent the item from moving around and getting damaged, and to avoid wasting materials and storage space. -
Write one short message you might print on packaging to support
eco-friendly behavior.
Show Answer
Examples: “Please reuse this box,” “Made with recycled materials—kindly recycle again,” or “Eco-packaging: give me a second life.”
Checkpoint 3 – Reviewing Costing and Finalizing Your Selling Price
Mini-goal: Refine your selling price by including packaging cost and checking market factors.
By Day 2, you have already computed material cost, labor cost, total production cost, and a basic selling price using markup. Before finalizing, you need to check whether packaging adds any extra cost. Even simple packaging may require tape, string, recycled paper, or printing ink. List these packaging materials in your bill of materials, even if some are free. Compute any additional cost per piece. Your updated total production cost becomes: materials for the product + packaging materials + labor cost.
Next, revisit your markup. Ask yourself: Does the current selling price cover all costs and still give reasonable profit? Is it affordable for your target market—students, teachers, or neighbors? Are similar products in your community priced much higher or lower? You may decide to keep the same markup rate, slightly adjust it, or round your selling price to a friendly number such as ₱45 or ₱50. The goal is to balance fairness and profit.
When you decide on a final selling price, remember to record it on your product label and in your notebook. You might also plan for simple price variations, like a discount for buying a set of three items. However, do not lower the price too much just to attract buyers; instead, explain the value they get—handmade, recycled, and carefully crafted products that support environmental protection and student skills.
Real-life tie-in: Many sellers discover that a small change in packaging or pricing can greatly affect sales. A price that is easier to remember or a label that clearly shows “handmade from recycled materials” can attract eco-conscious customers.
Mini-summary: Final selling price should include packaging cost and reflect both cost and market realities. Clear recording of your price helps you sell confidently and consistently.
-
Name two things you should consider when adjusting your selling
price.
Show Answer
Examples: total production cost (including packaging), target market’s ability to pay, prices of similar products, and desired profit. -
Why is it important to write the final selling price on both the
label and in your notebook?
Show Answer
So you can answer buyers confidently, avoid confusion if you forget, and keep records for future planning. -
Give one reason why you should avoid setting your selling price too
low.
Show Answer
You might not recover your costs or earn profit, which can discourage you and make the business unsustainable.
Checkpoint 4 – Creating Effective Labels, Tags, and Product Cards
Mini-goal: Design a simple label or tag that clearly presents your recycled product.
A label or tag is like a small poster attached to your product. With limited space, it must communicate the most important information. Start by deciding on your product name—something clear and appealing, such as “Eco Desk Buddy Organizer” or “Sachet Smart Coin Purse.” Then add your brand or maker name (“TLE 8 Green Crafters,” your group name, or your personal brand). Include a short description, highlighting function and eco-feature: “Made from recycled cartons and bottles to keep your desk tidy while reducing waste.”
The label must show the selling price clearly, using a readable font size. Many customers want to know the price right away; if they have to ask, they might feel shy or lose interest. You can also add care instructions if needed, like “Wipe with dry cloth” or “Keep away from direct rain.” Avoid overloading the label. Choose only the most useful words and arrange them neatly. Use simple shapes like rectangles, circles, or flags cut from recycled card or board.
Design elements should match your product’s style and your brand identity. For eco-products, natural colors like green, brown, or blue often work well. Handwritten labels can be charming as long as the writing is neat and consistent. If possible, you can create a small logo or symbol and repeat it on all labels to strengthen brand recall. Remember that clear, honest information is more important than fancy fonts.
Real-life tie-in: Think about labels you have seen on handmade soaps, keychains, or snacks at local fairs. The most memorable ones usually combine a clear product name, a simple image or logo, and a short, friendly description or slogan.
Mini-summary: Well-designed labels and tags use simple text and visuals to show the product name, brand, eco-feature, and price in a neat, readable way.
-
What are three key pieces of information that should appear on your
label or tag?
Show Answer
Product name, brand or maker name, and selling price; you may also add a short description or care instructions. -
Why should your label text be easy to read from a short distance?
Show Answer
So customers can quickly understand what you are selling and how much it costs without straining their eyes. -
Give one example of a short eco-themed description you can print on
your label.
Show Answer
Example: “Handmade from 80% recycled materials to help reduce plastic and paper waste.”
Checkpoint 5 – Planning Your Promotion and Sales Pitch
Mini-goal: Prepare simple ways to talk about and promote your product to potential buyers.
Even with beautiful products and labels, you still need to connect with customers. Promotion can be as simple as arranging your table attractively, speaking politely to people who pass by, or posting a photo with a caption in a group chat (with teacher approval). A basic sales pitch answers three questions: What is the product? What makes it useful? What is special or different about it? Practicing your pitch in advance can help you speak confidently without sounding memorized.
A sample pitch might sound like this: “Good day! This is our Eco Desk Buddy Organizer made from recycled cartons and bottles. It helps you keep your pens and notes in one place while reducing classroom waste. Each one is handmade by Grade 8 students and costs only ₱50.” Notice how this message includes the name, function, eco-feature, who made it, and price—all in a friendly tone. You can adjust your words depending on whether you talk to a classmate, teacher, or visitor.
For visual promotion, consider simple posters or table signs showing your brand name and sample products. You can write short slogans like “From Trash to Treasure” or “Organize Green, Live Clean.” If there is an online element, such as a class page, you may design a digital poster or collage of product photos. However, always respect school rules and privacy when using photos of people. Focus on showing your products and their environmental story.
Real-life tie-in: Street vendors, store staff, and online sellers all use short, clear messages to invite customers. You are practicing the same skill, but with a special focus on eco-friendly identity and youth craftsmanship.
Mini-summary: A strong sales pitch and simple promotional materials help people understand and remember your product, increasing the chance that they will buy or support your project.
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What three questions should your sales pitch answer?
Show Answer
What the product is, what it is used for, and what makes it special or different (such as eco-friendly features or handmade quality). -
Write one short slogan you can use on a poster or sign for your
product.
Show Answer
Examples: “Green Crafts, Great Gifts,” “Reuse, Create, Celebrate,” “Eco Style for Everyday.” -
Why is it important to use a polite and friendly tone when promoting
your product?
Show Answer
Because customers feel more comfortable approaching you, asking questions, and supporting your work when you are respectful and approachable.
Checkpoint 6 – Learning from Customer Feedback
Mini-goal: Recognize the value of customer comments in improving future products and promotions.
After you begin showing and selling your recycled handicraft, you will start to hear reactions from people. Some will praise your work, some will ask questions, and some may quietly move on. All of these responses are forms of customer feedback. Instead of taking them personally, you can treat them as data to help you grow as a young entrepreneur. For example, buyers might say, “I love the design, but is there a bigger size?” or “I like it, but I wish the color were different.” These comments suggest new versions you might create later.
Feedback about price is also important. If many people say, “It’s beautiful but a bit expensive,” you need to review your costing, markup, and target market. It does not always mean you should lower the price immediately; it could also mean you should explain your product’s benefits more clearly or offer bundle options. On the other hand, if items sell out quickly and buyers say, “You should charge more for this,” you may have room to slightly increase your price in future batches.
You can collect feedback in simple ways: short conversations at your table, a quick survey in class, or written comments on small slips of paper. After the event, review these notes with your group. Discuss which suggestions are realistic and which must wait for more resources or skills. The goal is to use feedback to improve not only the product itself but also the packaging, pricing, and promotion you practiced in this lesson sequence.
Real-life tie-in: Successful businesses often say they are “customer-centered,” meaning they listen to buyers and adjust their products accordingly. You are beginning the same habit by reflecting on reactions to your recycled crafts.
Mini-summary: Customer feedback helps you see your product from another person’s eyes. Using it wisely can guide better designs, fairer prices, and more effective promotions.
-
Give one example of feedback that could help you improve your
product.
Show Answer
Example: “The organizer is nice, but the compartments are too small for markers,” which suggests adjusting sizes. -
Why should you record feedback instead of trying to remember it only
in your head?
Show Answer
Written notes are easier to review later, share with group members, and use for planning improvements. -
How can positive feedback still help you grow, even if it already
praises your work?
Show Answer
It shows what you are doing well so you can keep and strengthen those qualities in future products.
💡 Example in Action
-
Example 1 – Updating Price After Adding Packaging
A group’s original production cost for a coin purse is ₱30 (materials + labor). They decide to add a small recycled backing card and paper band that cost ₱3 per piece. Their markup rate is 40% of total production cost.Show Answer
New total production cost = ₱30 + ₱3 = ₱33. Markup = ₱33 × 0.40 = ₱13.20. Suggested selling price ≈ ₱46.20, which can be rounded to ₱45 or ₱50 depending on their pricing strategy and target market. -
Example 2 – Simple Eco Label
A learner designs a label for a recycled bottle plant pot. It includes the product name, materials, and eco-message.Show Answer
Sample label text: “Eco Bloom Pot – Made from recycled drink bottles and scrap fabric. Helps keep plastic out of landfills. Wipe with a damp cloth only. Price: ₱40. Made by: TLE 8 Green Crafters.” -
Example 3 – Product Card for a Desk Organizer
A small card is placed in front of an organizer on the display table.Show Answer
Sample product card: “Eco Desk Buddy Organizer – keeps pens, scissors, and notes in one place. Created from recycled cartons and bottles. Perfect for students and teachers. Price: ₱55.” The card is handwritten neatly on recycled board. -
Example 4 – Sales Pitch Practice
A student practices this short sales pitch: “Hi Ma’am/Sir, this is our Eco Desk Buddy made from recycled boxes and bottles. It helps you organize your school supplies while reducing waste. Each piece is handmade by Grade 8 students and costs ₱55 only.”Show Answer
This pitch is effective because it introduces the product, mentions benefits (organizing and eco-friendly), identifies the makers, and clearly states the price with a respectful greeting. -
Example 5 – Using Customer Feedback
After a fair, a group reviews comments: “Nice design but hard to clean inside” and “I wish there was a bigger size.”Show Answer
They decide to design Version 2 with smoother inner surfaces (lined with plastic or coated cardboard) and create a larger size option. They record these improvements in their notebook for the next production batch.
📝 Try It Out
Use your own recycled handicraft as the main example. Work in your notebook, then apply during hands-on or selling activities.
-
Draft a simple packaging idea for your product. Describe the
materials you will use and how you will assemble them.
Show Answer
Sample answer: “Use a small recycled carton box lined with clean paper. Wrap a paper band around the box with product name and logo. Close with a small piece of tape.” -
List all packaging materials you plan to use and estimate their cost
per piece.
Show Answer
Example: recycled carton box – ₱0; white paper for lining – 1/2 sheet at ₱1 = ₱0.50; paper band from old folder – ₱0; tape – ₱0.50. Total packaging cost = ₱1.00. -
Recompute your total production cost by adding packaging cost to
your previous material and labor costs.
Show Answer
Teacher checks that students correctly add packaging cost: new total = old total production cost + packaging cost. -
Choose a final selling price that is realistic for your target
market. Explain briefly why you chose this amount.
Show Answer
Learners should mention production cost, desired profit, comparison to similar items, and what they think classmates/teachers can afford. -
Design a label or tag for your product in your notebook. Include
product name, brand/maker, short description, and price.
Show Answer
Teacher checks that all key information appears and that layout is readable and neat. -
Write a one- or two-sentence eco-message to add to your label or
packaging.
Show Answer
Examples: “Each purchase helps reduce classroom waste.” “This item gives new life to bottles and cartons that might otherwise be thrown away.” -
Compose a short sales pitch (3–4 sentences) that you can say to
potential buyers.
Show Answer
Teacher looks for elements: greeting, product name, main benefit, eco-feature, and price, delivered in polite and clear language. -
Create a rough sketch of your display table or selling area, showing
where you will place products, price tags, and signs.
Show Answer
Teacher should see labeled areas for products, sample items, simple poster or banner, and a neat arrangement. -
List three questions you would like to ask customers after they see
your product.
Show Answer
Examples: “What do you like most about this product?” “What would you change or improve?” “Is the price acceptable for you?” -
Write two ways you will show professionalism while promoting your
product during a fair or presentation.
Show Answer
Sample: being punctual, keeping the table tidy, wearing a simple ID or apron, speaking politely, and thanking customers whether they buy or not.
✅ Check Yourself
Answer these items to review packaging, pricing, and promotion concepts.
-
(Multiple Choice) Which statement best describes the main purpose of
packaging?
a. To hide the product completely
b. To protect, present, and help handle the product
c. To increase waste through extra materials
d. To make the product heavierShow Answer
Correct answer: b. To protect, present, and help handle the product. -
(Multiple Choice) Which information is
least important to include on a small product
label?
a. Product name
b. Name of your favorite movie
c. Selling price
d. Maker or brand nameShow Answer
Correct answer: b. Name of your favorite movie. -
(True/False) Packaging cost should be ignored when computing the
final selling price.
Show Answer
False. Packaging materials add to total production cost and must be included. -
(True/False) Eco-friendly packaging tries to be reusable,
recyclable, or made from recycled materials.
Show Answer
True. Eco-packaging supports environmental goals. -
(Short Answer) Define “target market” in your own words.
Show Answer
It is the specific group of people (such as students or teachers) that a product is designed and priced for. -
(Multiple Choice) A good sales pitch should mainly:
a. Confuse the buyer with many details
b. Clearly present product benefits in a friendly way
c. Avoid mentioning the price
d. Criticize other productsShow Answer
Correct answer: b. Clearly present product benefits in a friendly way. -
(Short Answer) Why is it helpful to compare your planned selling
price with prices of similar items in school or nearby stores?
Show Answer
To check if your price is competitive and fair, and to adjust your markup or design if needed. -
(Short Answer) Give one example of a positive customer feedback
statement and what it tells you.
Show Answer
Example: “I like how sturdy this feels.” This tells you that your reinforcement and material choice are effective and should be maintained. -
(Multiple Choice) Which packaging idea best matches an eco-friendly
recycled coin purse?
a. A large new plastic box filled with plastic confetti
b. A clean reused paper bag with a simple recycled-card tag
c. A metal can filled with foam
d. A non-recyclable plastic wrapper with no labelShow Answer
Correct answer: b. A clean reused paper bag with a simple recycled-card tag. -
(True/False) Customer feedback is only useful when it is negative.
Show Answer
False. Both positive and negative feedback help you know what to keep and what to improve. -
(Short Answer) Write one reason why honesty is important when
labelling your recycled product.
Show Answer
Honest labels build trust; customers should know what materials are used and whether the item is truly recycled and safe. -
(Short Answer) What could you do if many customers say they like
your product but find the color choices too dull?
Show Answer
Consider offering additional color options or adding small colorful accents while keeping cost and eco-goals in mind. -
(Multiple Choice) Which of the following can help attract attention
to your stall at a school fair?
a. A neat table with a simple banner and visible prices
b. A messy table with products piled up
c. No signs or labels at all
d. Hiding the products behind youShow Answer
Correct answer: a. A neat table with a simple banner and visible prices. -
(Short Answer) Why is it useful to record customer feedback after
the event?
Show Answer
So you can analyze it later, plan better designs or prices, and track changes over time. -
(Reflection Check) After completing this week’s lessons, how ready
do you feel to sell your own recycled handicraft in real life? What
do you still want to learn or practice?
Show Answer
Answers will vary; encourage learners to mention specific strengths (design, costing, talking to customers) and areas to improve (time management, finishing, packaging creativity).
🚀 Go Further (optional)
-
Eco-Packaging Challenge – Design three different
packaging ideas for the same product and compare their cost, look,
and environmental impact.
Show Answer
Teacher guidance: Ask learners to present their designs and explain which option they prefer and why, considering protection, appearance, cost, and eco-friendliness. -
Mini Marketing Poster – Create a simple A4-size
poster for your product using drawings or printed photos.
Show Answer
Teacher guidance: Encourage clear product name, one main image, a short slogan, and price range. Posters can be displayed in class or during a simulation fair. -
Mock Interview – In pairs, act out a short
buyer–seller conversation where one asks questions and the other
uses a sales pitch.
Show Answer
Teacher guidance: Rotate roles so each learner practices being both buyer and seller. Focus feedback on clarity, politeness, and honesty in answers. -
Feedback Box – Make a small box from recycled
materials where classmates can drop written comments about your
product.
Show Answer
Teacher guidance: After collecting comments, guide the class in sorting them into strengths and suggestions. Use this as a starting point for planning next quarter’s projects. -
Simple Online Caption Writing – Write three
different captions you could use if your product were posted online
(even if you will only share them in class).
Show Answer
Teacher guidance: Remind learners to avoid sharing personal data. Focus on product features, eco-benefits, and inviting but respectful language.
🔗 My Reflection
Notebook prompt:
Look back on Days 1–4 of this lesson. Describe how your idea of a “simple recycled craft” changed as you learned about planning, costing, production, packaging, and promotion. Which part of the process do you enjoy most and which part feels most challenging? How might these insights guide you if you start a small eco-friendly business in the future?
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